Love Hackney Shop Local
Working with Material Pr and Hackney Council to make a video showcasing their ‘Love Hackney Shop Local’ iniciative which spanned 4 of their local markets working with 4 local fashion designers.
Mark Fast, Simone Rocha, Atlanta Wella and William Green all designed totes which were exchanged for tokens for purchases on all 4 markets.
We filmed both in London at the event weekends on the markets and also at London Fashion Week as well as Paris Fashion Week.
The final video was used through various media and shown on the home page of the Hackney site alongside online fashion publications to promote the second season of totes for Fashion Week.